Mitsubishi’s L200 has reigned supreme over the Pick-Up pack here for a long time. Paying scant regard to the sensibilities of suburbia’s ‘Green Gospellers’ and ‘Khmer Vert’ militants, it set the pace in taking the working 4x4 light truck into (higher margin) retail and “lifestyle” territory.
Warrior and Animal initially, Warrior and Barbarian now, these take 80% of sales over the (increasingly differentiated) more workaday ‘4Work’ & ‘4Life’ models. Current series L200 dates from 1996 but the “go-for-it” styled version arrived in 2006 with a “re-fresh”, some useful revisions and up-grades last year.
Warrior and Animal initially, Warrior and Barbarian now, these take 80% of sales over the (increasingly differentiated) more workaday ‘4Work’ & ‘4Life’ models. Current series L200 dates from 1996 but the “go-for-it” styled version arrived in 2006 with a “re-fresh”, some useful revisions and up-grades last year.
RSS Feed